Valentine's Day isn't always just roses + sweets, it's much more than that. A special day spent with someone you care deeply about means time together is paramount. How do you say that zillionth, "I love you", in a way that's meaningful, fun, yet more important than the one before? Activity!! Research shows couples that are active together are more happy + feel more validated in their relationship than couples that do not partake in physical activities together.
Now, building an ad suite that held up to bold, elegant, + sophisticated standards meant staying minimalistic in design while highlighting the Spa's opportunities for togetherness.
Technically speaking, this ad suite was built with a combination of Adobe InDesign + Photoshop.
Client: Lake Austin Spa Resort // Creative Director: A. Schaeffer // Design: K. Harrington + E. R. Garcia // Studio Director: D. Hanrahan
